I Rene Chong

I Rene Chong

Regional Associate Manager Of E Commerce & Customer Marketing @ SC Johnson

About I Rene Chong

Rene Chong is the Regional Associate Manager of eCommerce & Customer Marketing at SC Johnson with over a decade of experience in marketing and eCommerce roles.

Current Role at SC Johnson

Rene Chong currently holds the position of Regional Associate Manager of eCommerce & Customer Marketing at SC Johnson. Joining the company in June 2019, Rene brings extensive experience from an impressive career in the marketing and eCommerce sectors. His role primarily involves overseeing regional eCommerce strategies and enhancing customer marketing initiatives to promote robust market engagement.

Professional Experience at 11street

Rene Chong worked at 11street in two distinct roles. From 2017 to 2019, he served as a Product Specialist, focusing on optimizing product range and enhancing online sales. Prior to that, between 2015 and 2017, Rene was the Onsite Promotion Manager, where he was responsible for executing promotional strategies to boost the visibility and attractiveness of products featured on the platform.

Tenure at eBay Southeast Asia

From 2012 to 2015, Rene Chong was employed at eBay Southeast Asia as a Marketing Campaign Operation Executive. During his three-year tenure, he played a vital role in managing marketing campaigns, ensuring their successful deployment and performance across the Southeast Asian market. His experience at eBay contributed significantly to his proficiency in large-scale campaign management.

Early Career in Media Planning

Rene Chong began his career in media planning. He worked as a Media Planner at Starcom MediaVest Group from 2008 to 2009 in Kuala Lumpur, Malaysia. He further honed his skills as a Media Planner (Temp Staff) at Omnicom Media Group from 2010 to 2012 in Selangor, Malaysia. These roles provided Rene with a solid foundation in media planning and strategy, preparing him for future challenges in the marketing and eCommerce industries.

Educational Background

Rene Chong's academic journey includes a Bachelor of Arts (Hons) in Marketing from the University of Hertfordshire, which he completed in 2011. Prior to that, he obtained a Diploma in Business Administration from Inti International College Subang in 2007. His formal education in marketing and business administration laid the groundwork for his successful career in the marketing and eCommerce sectors.

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