Lisa Hipelius
About Lisa Hipelius
Lisa Hipelius is an Omnichannel Shopper Marketing Senior Associate at SC Johnson in Chicago, Illinois, with a diverse background in marketing and brand ambassadorship.
Title at SC Johnson
Lisa Hipelius currently holds the position of Omnichannel Shopper Marketing Senior Associate at SC Johnson in Chicago, Illinois, United States. In this role, she is responsible for integrating multi-channel strategies to enhance shopper engagement and drive sales.
Previous Experience in Shopper Marketing
Before transitioning to her current role, Lisa worked at SC Johnson as a Senior Associate in National Consumer Promotions from 2019 to 2020. During her tenure, she focused on devising promotional strategies at a national level to boost consumer engagement.
Background in Experiential and Account Management
Lisa built her marketing foundation at Geometry Global, where she served as an Assistant Account Executive from 2016 to 2018. She was also part of the Experiential Team, focusing on marketing campaigns that provide interactive consumer experiences. Her career in this field started with a brief internship in 2015.
Social Media Management Experience
At Crossroads Handcrafts of the World, Lisa managed social media strategies and content creation. Serving on the Board of Directors and as Social Media Manager from 2015 to 2016, she played a crucial role in enhancing the brand's online presence and engagement.
Educational Background
Lisa holds a Bachelor of Science (BS) in Integrated Marketing Communications from Illinois State University. Her academic background laid the foundation for her expertise in various marketing domains.