Pauline Westeel
About Pauline Westeel
Pauline Westeel is a Sales Account Manager Field Sales at SC Johnson in Région de Bordeaux, France, managing a client portfolio of 52 hyper/super stores.
Current Role at SC Johnson
Pauline Westeel currently holds the position of Sales Account Manager Field Sales at SC Johnson. She operates in the Région de Bordeaux, France, where she manages a client portfolio comprising 52 hyper and super stores. About 70% of these stores are independently owned. Her responsibilities include constructing business plans focusing on the 4Ps in strategic sales points, deploying in-store marketing strategies, and launching innovations and seasonal promotions. She serves as the primary contact for the SCALANDES central office (Leclerc Landes), implementing strategic account plans and participating in DPH trade shows.
Previous Roles and Experiences
Before her role at SC Johnson, Pauline Westeel accumulated diverse experiences across various companies. In 2016, she worked as a Category Manager Junior (Stage) at Energizer Holdings in Chatou for five months. Prior to that, she was an Assistant Product Marketing Director at Expway for three months in 2015, operating in Rennes and Paris. She also served as an Assistante Marketing at Ouest Valorisation SATT in 2014 for two months in Rennes. From 2014 to 2015, she was the Présidente of Job's Service EM Strasbourg in the Région de Strasbourg, France.
Educational Background
Pauline Westeel has an extensive educational background. She achieved a Master 2 (M2) in Marketing/Entrepreneurship from Hong Kong Baptist University, studying there from 2015 to 2016. She also completed the Programme grande école, focusing on Marketing, Management, and Economies at EM Strasbourg Business School from 2013 to 2016. Prior to this, she studied Economics at Aix-Marseille Université, earning a Licence 2 between 2011 and 2013. She also completed a Licence 2 in économie-gestion from Classe préparatoire ENS Cachan D2, Lycée Jean Perrin, Marseille, during the same period. Additionally, she earned a Baccalauréat ES in Économie from Lycée Saint Martin - Rennes, studying from 2007 to 2010.
Responsibilities and Achievements
In her current role at SC Johnson, Pauline Westeel is responsible for leading the management of merchandisers, insecticide promoters, and in-store animators. She constructs business plans on the 4Ps in strategic sales points and deploys in-store marketing strategies. Notably, she has maintained market leadership in the cleaning category with Canard WC since 2017. Additionally, she acts as the primary contact for the SCALANDES central office (Leclerc Landes) and participates in DPH trade shows, implementing strategic account plans to drive business growth.