Thanun Sonthimas
About Thanun Sonthimas
Thanun Sonthimas is the Head of Modern Trade: MT Sales Manager at SC Johnson in Thailand, with extensive experience in multi-channel sales and a strong background in revenue and growth management within the FMCG and retail industry.
Company
Thanun Sonthimas is currently employed at SC Johnson, where he serves as the Head of Modern Trade: MT Sales Manager in Thailand. At SC Johnson, he is responsible for developing top-line channel strategies, leading supply chain implant initiatives, and ensuring go-to-market execution. He also provides consultancy and direction on account projects, including category development, and communicates critical channel information to both local and regional working groups.
Title
Thanun Sonthimas holds the title of Head of Modern Trade: MT Sales Manager at SC Johnson in Thailand. In this role, he leads the overall process for multiple divisions related to modern trade and manages strategies for multi-channel sales.
Education and Expertise
Thanun Sonthimas has a rich educational background in marketing and management. He earned a Master of Management in Marketing from the University of Technology, Sydney (2007-2008) and another Master of Management in Marketing and Management from the College of Management at Mahidol University (2005-2006). He also holds a Bachelor's Degree in Business Administration and Management, Business Info System from Assumption University (2001-2005). His expertise lies in revenue and growth management within the FMCG and retail industry.
Background
Thanun Sonthimas has extensive experience managing multi-channel sales, having worked in various roles across different organizations. Before joining SC Johnson, he was the Head of Modern Trade - MT Sales Manager at Associated British Foods plc in Thailand (2019-2020). At L'Oréal, he held multiple positions including International Account Manager in London, National Channel Manager - MT Non-Hyper, Business Project Manager, Group Key Accounts Manager (Hypermarket), Senior Key Account Manager, Key Account Manager, and Trade Marketing Manager over a span of several years. He also gained valuable experience at Tesco Lotus as a Commercial Trade Planner and Buying Manager.
Achievements
During his tenure at SC Johnson, Thanun Sonthimas has been instrumental in developing top-line channel strategies and prioritizing multi-channel sales efforts including Convenience Stores, Hypermarkets, Makro, Supermarkets, Specialty stores, and eCommerce. He has been accountable for ensuring go-to-market execution through leading supply chain implant initiatives and providing consultancy on account projects, particularly in category development. His background in revenue and growth management has significantly contributed to his roles in the FMCG and retail industry.