Usman Akhter Awan

Usman Akhter Awan

Category Manager @ SC Johnson

About Usman Akhter Awan

Usman Akhter Awan is a Category Manager at SC Johnson with over 15 years of experience in various industries, including consumer goods, banking, and telecommunications.

Current Role at SC Johnson

Usman Akhter Awan currently holds the position of Category Manager at SC Johnson. His role involves overseeing category initiatives, developing strategic plans, and analyzing market trends to optimize product offerings. His extensive experience in the consumer goods sector supports his work at SC Johnson, where he continues to drive category performance and deliver insights to enhance business growth.

Previous Experience at Primo Foods

From 2018 to 2022, Usman Akhter Awan served as a Senior Analyst for Category & Pricing Insights at Primo Foods in Sydney, Australia. In this role, he was responsible for analyzing pricing strategies, identifying market trends, and providing actionable insights to optimize pricing decisions. His analytical skills and market knowledge contributed to the company's strategic pricing initiatives, enhancing their market competitiveness.

Roles at Bata Group

Usman Akhter Awan had a significant tenure at Bata Group, starting as a Trade Manager - Franchise from 2011 to 2013. He was then promoted to Category Insights Manager, a role he held from 2013 to 2017, where he focused on analyzing market data to inform product strategy. From 2017 to 2018, he transitioned to the role of Business Strategy Manager, contributing to the company's market positioning and strategic planning.

Educational Background

Usman Akhter Awan has a solid academic foundation with a Master of Business Administration (M.B.A.) in Marketing/Marketing Management from the Lahore School of Economics, completed between 2006 and 2008. He also holds a Bachelor's Degree in Computer Science from the National University of Computer and Emerging Sciences, achieved from 2001 to 2005. This combination of technical and business education underpins his versatile professional expertise.

Role in Customer Relationship Management at MCB Bank Limited

From 2008 to 2011, Usman Akhter Awan worked as a Relationship Manager at MCB Bank Limited. In this role, he managed client relationships, ensuring customer satisfaction and loyalty. His responsibilities included addressing client needs, providing financial solutions, and maintaining high service standards. This role honed his customer relationship management skills, which have been valuable in his subsequent roles.

Career Overview

Usman Akhter Awan's career spans over 15 years, with roles in various industries including telecommunications, banking, and consumer goods. His early career included a position as Customer Management Executive at Warid Telecom from 2005 to 2006. This diverse experience across multiple sectors has provided him with a broad skill set and a deep understanding of market dynamics, customer needs, and strategic business management.

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