Vanessa Restrepo Cordoba
About Vanessa Restrepo Cordoba
Vanessa Restrepo Cordoba is the National Key Account at SC Johnson in Bogotá D.C., Colombia, with 8 years of experience in the consumer goods industry.
Current Role at SC Johnson
Vanessa Restrepo Cordoba serves as the National Key Account at SC Johnson in Bogotá D.C., Colombia. In her role, she is responsible for planning and developing annual strategies to ensure the fulfillment of the Joint Business Plan (JBP). Vanessa ensures market share growth for SC Johnson brands by implementing strategic plans for each defined channel and region in the client's route to market. She also leads a professional team and directs the sales and marketing teams of both the distributor and the company to achieve account objectives.
Previous Experience at Quala S.A.
Before joining SC Johnson, Vanessa Restrepo Cordoba worked at Quala S.A. in various roles. She was a Trade Marketing Specialist from 2017 to 2018, and a National Account Executive, handling Jeronimo Martins and Cencosud, in 2017. She also served as the Sales Manager for the Supermarket Channel from 2016 to 2017 in Antioquia, Colombia. Prior to that, she worked as a Sales Representative from 2015 to 2016.
Role at Dromayor and Eficacia
Vanessa's earlier roles include working as a Sales Coordinator specializing in Pharmacies for Dromayor, providing services to Colgate Palmolive from 2014 to 2015 in Medellin, Colombia. She also worked as a Marketing Supervisor at Eficacia S.A., offering services to Colgate Palmolive, from 2011 to 2014 in the Antioquia and Uraba regions.
Educational Background
Vanessa Restrepo Cordoba studied at Fundación Universitaria Autónoma de las Américas, where she earned a degree in Business Administration and International Business. She attended the institution from 2008 to 2014. Additionally, she has also pursued personal development courses at Great Place to Work Mexico.
Skills and Expertise
With 8 years of experience in the consumer goods industry, Vanessa Restrepo Cordoba specializes in strategic management of key accounts and opening new channels. She is known for developing innovative ideas and focusing on profitable results in both the short and long term. Vanessa excels in optimizing investments through effective negotiations, including annual and additional investments to meet various trade and growth objectives.