Hannah Howard Bink
About Hannah Howard Bink
Hannah Howard Bink serves as the Senior Director of Digital Marketing & Operations at Scaled Agile, Inc., where she has significantly improved employee engagement and productivity. With a diverse background in marketing roles across various companies, she has a proven track record of increasing lead generation and establishing effective marketing methodologies.
Current Role at Scaled Agile
Hannah Howard Bink serves as the Senior Director of Digital Marketing & Operations at Scaled Agile, Inc., a position she has held since 2021. In this role, she focuses on enhancing the marketing strategies and operational efficiency of the organization. Her leadership has resulted in a notable increase in productivity within the marketing department by 19% over a nine-month period. Bink's responsibilities include overseeing digital marketing initiatives and optimizing operational processes to drive business growth.
Previous Experience at Scaled Agile
Before her current role, Bink held multiple positions at Scaled Agile, Inc. She served as the Director of Digital Marketing & Operations from 2020 to 2021 and as the Partner Marketing Director from 2019 to 2020. During her time at the company, she developed and piloted the first Strategic Workforce Planning initiative, which led to a 52% increase in employee engagement scores. Additionally, she established a methodology for calculating marketing business impact and significantly increased inbound lead generation by 435% year-over-year.
Career at Zayo Group
Hannah Howard Bink worked at Zayo Group in various marketing roles. She was the Marketing Director for zColo for three months in 2017 and served as the Director of Global Field & Partnership Marketing from 2017 to 2018. Additionally, she held the position of Marketing Manager for zColo from 2015 to 2017. Throughout her tenure at Zayo Group, Bink contributed to strategic marketing initiatives and partnership development.
Experience at Spirent Communications
Bink began her career at Spirent Communications, where she held two positions. From 2010 to 2013, she was the Marketing & Business Administrator, followed by her role as Business Marketing & Intelligence Associate from 2013 to 2014. In these roles, she gained experience in marketing operations and business intelligence, laying the foundation for her future positions in digital marketing.
Educational Background
Hannah Howard Bink studied at Penn State University, where she earned a Bachelor of Science degree in Business Administration from 2011 to 2014. Her education provided her with a solid foundation in business principles, which she has applied throughout her marketing career.