Scott Bauer
About Scott Bauer
Scott Bauer is the Marketing Director at ScalePad, where he leads demand generation and content strategy for cloud-based quoting software. With over eight years of experience in digital marketing, he previously held positions at PALO SANTO SUPPLY CO. and Navigator Multimedia Inc.
Current Role at ScalePad
Scott Bauer serves as the Marketing Director at ScalePad, a position he has held since 2024. He works in a hybrid capacity from Vancouver, British Columbia, Canada. In this role, he leads demand generation, paid media, content development, and strategy for a cloud-based quoting software. His focus is on driving growth and enhancing customer retention through effective marketing initiatives.
Previous Experience at PALO SANTO SUPPLY CO.
Before joining ScalePad, Scott Bauer worked as the Brand Manager at PALO SANTO SUPPLY CO. from 2017 to 2021. During his four years in this role, based in Kelowna, British Columbia, he was responsible for managing brand strategies and collaborating with various teams to support business growth.
Experience at Navigator Multimedia Inc
Scott Bauer also held the position of Marketing Director at Navigator Multimedia Inc from 2014 to 2022. His eight years in this role, also in Kelowna, British Columbia, involved overseeing marketing strategies and initiatives to promote the company's services and enhance its market presence.
Education and Certifications
Scott Bauer earned a Bachelor of Business Administration (BBA) degree in Marketing from Okanagan College, completing his studies from 2009 to 2013. He has also obtained multiple certifications from Google, which have contributed to his expertise in online marketing principles and practices.
Digital Marketing Experience
With over eight years of experience in the digital marketing industry, Scott Bauer has worked with various clients and brands across different sectors and platforms. His passion lies in creating engaging and effective online campaigns that deliver measurable results and value to businesses.