Georgina Bush
About Georgina Bush
Georgina Bush serves as the EMEA Team Lead for Business Development at Scandit, where she specializes in enhancing business processes across various sectors using visual identifiers. With a background in sales and marketing, she has contributed to the success of major brands by demonstrating the effectiveness of Scandit technology.
Current Role at Scandit
Georgina Bush serves as the EMEA Team Lead for Business Development at Scandit, a position she has held since 2022. In this role, she is responsible for leading business development initiatives across the EMEA region. Her focus includes adapting business processes for various sectors, such as retail, transport and logistics, manufacturing, and healthcare, utilizing visual identifiers to enhance operational efficiency.
Previous Experience at Scandit
Georgina Bush previously worked at Scandit in multiple capacities. She began as a Business Development Representative for the UK and UAE from 2019 to 2021, where she developed her expertise in business development. Following this role, she served as an Inside Sales Account Manager for six months in 2021. Throughout her tenure, she conducted live demonstrations to showcase Scandit technology, emphasizing its ability to streamline tasks and reduce costs.
Educational Background
Georgina Bush completed her secondary education at The Marist School from 2005 to 2013. She then attended Farnborough Sixth Form College, where she studied Photography, Law, and Business, achieving A-Levels from 2013 to 2015. Georgina furthered her education at Southampton Solent University, earning a Bachelor's Degree in Public Relations and Communications from 2015 to 2018.
Professional Experience Prior to Scandit
Before joining Scandit, Georgina Bush held various positions that contributed to her professional development. She worked as an Account Executive at NSPR for 11 months in 2019. Additionally, she gained experience as a Football Coach at Sport4Kids in 2015 and as a Marketing and Public Relations Intern at REN Skincare in 2017. She also served as a CIPR University Representative from 2017 to 2018.
Specialization and Impact
Georgina Bush specializes in utilizing smart devices, including smartphones, wearables, drones, and robots, to help organizations reduce overhead costs and enhance efficiency. She has successfully assisted major brands such as Sephora, Louis Vuitton, and Seven Eleven in streamlining their business processes through the implementation of Scandit technology.