Thorsten Fleischmann

Thorsten Fleischmann

Senior Manager Marketing Automation & Operations @ Scandit

About Thorsten Fleischmann

Thorsten Fleischmann is a Senior Manager in Marketing Automation and Operations at Scandit, where he has worked since 2020. He has held various marketing roles at companies such as SAP Hybris, SAP Customer Experience, and Microsoft Deutschland GmbH over the past decade.

Current Role at Scandit

Thorsten Fleischmann serves as the Senior Manager of Marketing Automation & Operations at Scandit. He has held this position since 2020, contributing to the company's marketing strategies and operational efficiency. His role involves overseeing marketing automation processes and ensuring effective operations within the marketing team. Scandit is known for its innovative solutions in barcode scanning and augmented reality.

Previous Experience at SAP Hybris

Thorsten Fleischmann worked at SAP Hybris in various capacities. He served as the Director of Digital Marketing & Analytics from 2014 to 2018, where he focused on enhancing digital marketing strategies and analytics capabilities. Prior to this, he was the Head of Digital Marketing & Analytics for seven months in 2013, and he also held the position of Business Intelligence & Online Marketing Manager from 2011 to 2013.

Experience at SAP Customer Experience

Fleischmann was the Director of Marketing Operations at SAP Customer Experience from 2018 to 2019. In this role, he managed marketing operations and contributed to the overall marketing strategy of the organization. His tenure at SAP Customer Experience followed his extensive experience at SAP Hybris.

Background at Microsoft Deutschland GmbH

Thorsten Fleischmann worked at Microsoft Deutschland GmbH as a Business Planning Manager and Marketing Operations Manager from 2008 to 2010. His responsibilities included planning and executing marketing operations, which contributed to the company's marketing effectiveness during his time there.

Education and Expertise

Thorsten Fleischmann has developed expertise in marketing automation, digital marketing, and analytics throughout his career. His educational background supports his roles in marketing operations and business intelligence, enabling him to implement effective marketing strategies across various organizations.

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