Kaylan E.
About Kaylan E.
Kaylan E. is a Manager of Social Media at Schellman, with a robust background in sports marketing and social media management, particularly from her tenure at the Texas Rangers Baseball Club. She holds a BA in Communication from The University of Texas at Arlington and possesses advanced skills in graphic design and web design.
Work at Schellman
Currently, Kaylan E. serves as the Manager of Social Media at Schellman, a position held since 2022. In this role, Kaylan is responsible for developing and implementing social media strategies to enhance the company's online presence. This involves leveraging various social media platforms to engage with audiences and promote Schellman's services.
Previous Experience at Texas Rangers Baseball Club
Kaylan E. has extensive experience with the Texas Rangers Baseball Club, where they held multiple roles over several years. Starting as a Ticket Sales Coordinator from 2004 to 2005, Kaylan progressed to Marketing Coordinator from 2005 to 2007. They then served as Marketing Manager from 2008 to 2011, followed by a position as Director of Social Media from 2012 to 2018. Most recently, Kaylan worked as Director of Radio Operations & Network Management from 2018 to 2022.
Education and Expertise
Kaylan E. earned a Bachelor of Arts in Communication from The University of Texas at Arlington, specializing in Communication Technology. This educational background supports Kaylan's expertise in social media marketing, particularly in utilizing platforms like Snapchat for sports marketing. Additionally, Kaylan possesses advanced skills in graphic design software, including Photoshop and Premiere, which enhance their capabilities in digital marketing.
Background in Digital Marketing
Kaylan E. has a strong background in web design and digital marketing strategies. This experience has been instrumental in enhancing the effectiveness of marketing campaigns across various platforms. Kaylan's comprehensive understanding of digital tools and techniques contributes to successful engagement and outreach efforts in the sports marketing sector.