Liz Johnson
About Liz Johnson
Liz Johnson is the Director of Creative and Client Services at Scientific Games, where she has worked since 2012. She has a background in managing brand guidelines for licensed property games and previously held positions at Oberthur Gaming Technologies and Scientific Games.
Current Role at Scientific Games
Liz Johnson serves as the Director of Creative and Client Services at Scientific Games, a position she has held since 2012. In this role, she oversees creative strategies and client interactions, ensuring that the company's offerings align with client needs. Johnson's responsibilities include managing brand guidelines and style guides for a wide array of licensed property games, which encompass instant print games, pull tabs, online games, and second chance games. Her leadership contributes to maintaining high standards of compliance and quality across the company's creative outputs.
Previous Experience at Oberthur Gaming Technologies
Before joining Scientific Games, Liz Johnson worked at Oberthur Gaming Technologies as a Licensing Coordinator from 2001 to 2007. During her six years in this role, she gained valuable experience in the gaming industry, focusing on licensing agreements and brand management. This position laid the groundwork for her future roles in creative and client services, as she developed skills in maintaining brand integrity and compliance.
Career Progression at Scientific Games
Liz Johnson's career at Scientific Games began in 2007 when she took on the role of Manager of Licensed Brands. She held this position until 2012, gaining experience in managing licensed properties and ensuring adherence to brand guidelines. Her transition to Director of Creative and Client Services marked a significant advancement in her career, allowing her to leverage her expertise in brand management and client relations.
Education and Academic Background
Liz Johnson completed her high school education at Theodore Roosevelt High School in San Antonio, graduating in 1994. She furthered her education at The University of Texas at San Antonio, where she studied Humanities and earned a Bachelor of Arts (B.A.) degree from 1997 to 2000. This academic background provided her with a strong foundation in critical thinking and communication skills, which are essential in her current role.
Expertise in Brand Management
Liz Johnson possesses extensive expertise in maintaining brand guidelines and style guides for a diverse range of licensed property games. Her role involves serving as an approval liaison for lottery clients and licensors worldwide, ensuring compliance with brand standards across a portfolio of over 150 licensed property games. This experience highlights her proficiency in brand management and her ability to navigate complex licensing environments.