Sankar Gopinath
About Sankar Gopinath
Sankar Gopinath is a Senior Manager in Digital Marketing & Analytics with extensive experience across various industries. He holds a Bachelor's degree in Computer Science and is currently pursuing an MBA at the Indian Institute of Management, Kozhikode.
Current Role at Searce Inc
Sankar Gopinath serves as the Senior Manager of Digital Marketing & Analytics at Searce Inc, a position he has held since 2023. His role is based in Pune, Maharashtra, India, and operates in a hybrid work environment. In this capacity, he focuses on enhancing digital marketing strategies and analytics to drive business growth.
Previous Experience in Digital Marketing
Before joining Searce Inc, Sankar Gopinath held various roles in digital marketing. He worked at Rapyder Cloud Solutions as Senior Digital Marketing Manager from 2022 to 2023 and previously as Digital Marketing Manager from 2020 to 2022. His experience also includes positions at HealStop as Search Marketing Manager and SIVA Group as Digital Marketing Executive and Assistant Manager. These roles contributed to his extensive expertise in digital marketing across multiple sectors.
Educational Background
Sankar Gopinath earned a Bachelor's degree in Computer Science from SCMS Group of Institutions, studying from 2009 to 2013. He is currently pursuing a Master of Business Administration (MBA) in Marketing at the Indian Institute of Management, Kozhikode, expected to complete in 2025. His educational background supports his proficiency in digital marketing and analytics.
Digital Marketing Skills and Tools
Sankar Gopinath possesses a diverse skill set in digital marketing, utilizing various tools and platforms. He is proficient in SEO tools such as SEMRush, Moz, and Ahrefs, and employs social media tracking tools like Hootsuite and Buffer. His expertise extends to email marketing platforms like Mailchimp and SendGrid, as well as website performance measurement tools like GTMetrix and Google Page Speed.
Achievements in Digital Marketing
Sankar Gopinath has achieved significant results in his digital marketing career. Notably, he generated $2.3 million in organic business from a $700 investment and achieved a record inbound ROI of 431x in 2022. His ability to optimize CRM systems and manage substantial marketing development funds demonstrates his effectiveness in driving marketing success.