Johnny Parada
About Johnny Parada
Johnny Parada is a Senior National Enterprise Executive at Second Nature, with a background in human development and extensive experience in the real estate and property management sectors. He has held various roles in business development and account management, focusing on leveraging data analytics and innovative solutions to improve client satisfaction.
Work at Second Nature
Johnny Parada serves as the Sr National Enterprise Executive at Second Nature, a position he has held since 2022. In this role, he focuses on enhancing the residence experience by providing services such as credit reporting, move-in concierge, and identity theft protection. His responsibilities include leveraging data analytics and process automation to improve efficiency and transparency within property management solutions. Parada's work aims to transform the rental journey and the real estate market through innovative prop tech solutions.
Previous Experience in Real Estate and Technology
Before joining Second Nature, Johnny Parada held several key positions in the real estate and technology sectors. He worked as a Senior Business Relationship Manager at Axos Bank from 2017 to 2019 in the Greater San Diego Area. Following that, he served as a Sr Regional Account Executive at RentPath from 2019 to 2022. His earlier experience includes a six-year tenure as a Sr Enterprise Executive at Paylease Inc. dba Zego and a three-year role as a Regional Account Executive at Digital Sports Video.
Education and Expertise
Johnny Parada completed his education at the University of Arizona, where he earned a Bachelor of Science degree in Human Development, Family Studies, and Related Services from 2002 to 2006. He also attended Alta Loma High School from 1998 to 2002. Parada possesses expertise in leveraging data analytics and process automation to enhance operational efficiency. His skills extend to generating revenue through effective prospecting, sales, and marketing strategies.
Background in Sports
During his time at the University of Arizona, Johnny Parada was an Offensive Lineman on the university's football team from 2002 to 2006. This experience contributed to his teamwork and leadership skills, which he applies in his professional career. His background in sports has influenced his approach to business development and client satisfaction.