Deviki Gupta, MBA
About Deviki Gupta, MBA
Deviki Gupta is a Senior Product Marketing Manager with extensive experience in the EdTech sector. She has worked at various organizations, including Imagine Learning and Securly, and holds an MBA from Thunderbird School of Global Management.
Current Role at Securly
Deviki Gupta serves as the Senior Product Marketing Manager at Securly, a position she has held since 2023. In this role, she focuses on leveraging data to drive decision-making in the marketing and development of innovative educational technology solutions. Her work is centered around understanding customer needs and delivering impactful solutions that enhance educational experiences.
Previous Experience at Imagine Learning
Before joining Securly, Deviki Gupta worked at Imagine Learning as a Product Marketing Manager for the Imagine Español program from 2021 to 2023. During her tenure, she contributed to the marketing strategies and initiatives aimed at promoting dual language programs, ensuring that customer feedback was integrated into the design and development processes.
Educational Background
Deviki Gupta holds a Traditional MBA from the Thunderbird School of Global Management, where she studied Marketing from 2010 to 2012. Additionally, she earned a BSC in Marketing from the W. P. Carey School of Business at Arizona State University, studying from 2004 to 2007. She also completed a Diploma in Economics at The London School of Economics and Political Science in 2004.
Experience in EdTech and Market Research
Deviki Gupta has a robust background in the EdTech sector, having worked as an Industry Analyst at Frost & Sullivan from 2015 to 2020. She led the company's coverage of the global EdTech market and authored numerous research studies that provided actionable insights for industry leaders, including Intel and IBM. Her expertise in market research has been instrumental in shaping strategies within the education technology landscape.
Consulting and Analyst Roles
In addition to her role at Frost & Sullivan, Deviki Gupta has held various positions that highlight her analytical and consulting skills. She worked as a Senior Business Analyst on the BearingPoint-Honeywell Aerospace Project in 2008-2009 and served as a Digital Media Consultant at Ogilvy and Mather in 2011. Her experience also includes being an EdTech Consultant at SUMMi7 and an Online Content Strategist for the World Trade Centers Association.