Sapna Maniar
About Sapna Maniar
Sapna Maniar serves as the Senior Director of Marketing at SeekOut, bringing extensive experience in data-driven marketing and project management. She has a strong background in various marketing roles across multiple companies and holds advanced degrees in Pharmacy and Marketing.
Current Role at SeekOut
Sapna Maniar serves as the Senior Director of Marketing at SeekOut, a position she has held since 2021. In this role, she focuses on developing and executing marketing strategies that leverage data-driven insights. Her responsibilities include overseeing marketing initiatives and ensuring alignment with the company's goals. She previously held various positions at SeekOut, including Director of Product Marketing and Head of Marketing.
Previous Experience in Marketing
Sapna Maniar has extensive experience in marketing across several organizations. She worked at Icertis as Senior Manager of Product Marketing from 2019 to 2020. Prior to that, she was at Itron, Inc. as Senior Product Marketing and Demand Generation Manager from 2018 to 2019. Her earlier roles include Marketing Manager at Nexant and Product Marketing Manager at Silver Spring Networks. She also has experience in project management and creative marketing from her time at Elder and EFI.
Educational Background
Sapna Maniar holds a Bachelor of Pharmacy (B.Pharma) from C.U. Shah College of Pharmacy in Mumbai, which she completed from 2001 to 2005. She furthered her education with two MBA degrees, one from Jankidevi Bajaj Institute of Management Studies from 2005 to 2007 and another from International Technological University (ITU) from 2010 to 2012. Her educational background supports her expertise in marketing and management.
Skills and Expertise
Sapna Maniar possesses a range of skills essential for effective marketing. She is proficient in statistical analysis using tools like SPSS and Tableau, which aid in data-driven decision-making. Her expertise extends to advanced marketing technologies such as 6sense for Account-Based Marketing and Highspot for sales enablement. Additionally, she has strong capabilities in web management, utilizing platforms like Sitecore and WordPress, along with proficiency in HTML and Dreamweaver.
Volunteer Work and Community Involvement
In addition to her professional roles, Sapna Maniar is actively involved in community initiatives. Since 2024, she has served as Co-Head of Marketing for TEDxSeattle on a volunteer basis. This role allows her to contribute her marketing expertise to a platform focused on sharing ideas and fostering community engagement.