Francis Shovlin

Account Director, Client Engagement @ Seer Interactive

About Francis Shovlin

Francis Shovlin is an Account Director of Client Engagement at Seer Interactive, where he has worked since 2023. He has extensive experience in digital marketing, having previously held various roles at Seer Interactive and TrueAction, and has a strong background in mathematics and statistical analysis.

Current Role as Account Director

Francis Shovlin currently holds the position of Account Director, Client Engagement at Seer Interactive, a role he has occupied since 2023. In this capacity, he focuses on enhancing client relationships and integrating various marketing channels to optimize client strategies. His experience in client engagement is supported by a strong background in pay-per-click (PPC) advertising.

Previous Experience at Seer Interactive

Francis Shovlin has a significant tenure at Seer Interactive, having worked in various roles since 2013. He served as Director of PPC from 2016 to 2020, where he led a team that achieved a 60% growth and a 65% increase in revenue. Following this, he was the Sr Client Engagement Manager from 2020 to 2023, focusing on the integration of marketing channels at both tactical and strategic levels.

Education and Expertise

Francis Shovlin earned a Bachelor of Science degree in Mathematics from Bloomsburg University of Pennsylvania, studying from 2003 to 2007. He has developed expertise in statistical software, including SAS, SPSS, and MiniTab, and is GAIQ certified, which reflects his knowledge in mobile and display advertising. His technical skills extend to tools such as Excel, Power BI, Google Ads Editor, and Microsoft Advertising Editor.

Career History Prior to Seer Interactive

Before joining Seer Interactive, Francis Shovlin worked at TrueAction, a GSI Commerce Company, as a Search Account Manager and Interactive Marketing Specialist. His career also includes a position at Pepperjam as a Search Account Manager from 2007 to 2009. These roles contributed to his foundational knowledge in search marketing and account management.

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