Abby Quintal, M.A.
About Abby Quintal, M.A.
Abby Quintal, M.A., is a Customer Success Program Manager at Segment, where she develops customer engagement programs for Twilio Segment's CDP platform. She has extensive experience in marketing and customer success roles across various companies, including Tyler Technologies and Diversified Communications.
Current Role at Segment
Abby Quintal serves as a Customer Success Program Manager at Segment, a role she has held since 2022. In this position, she develops comprehensive customer engagement programs for Twilio Segment's Customer Data Platform (CDP). Her work focuses on strategies that enhance customer onboarding and adoption, ensuring that clients effectively utilize the platform's capabilities. Abby emphasizes integrating the customer's perspective into program management to exceed expectations.
Previous Experience in Marketing and Customer Success
Prior to her current role, Abby held several positions in marketing and customer success. She worked at Tyler Technologies as a Senior Customer Marketing Specialist from 2020 to 2022 and as a Senior Tradeshow Specialist for six months in 2022. Her experience also includes roles at Diversified Communications HQ, where she served as a Marketing Coordinator and Registration Coordinator from 2015 to 2019. Additionally, she was a Marketing Compliance Coordinator at Dining Alliance in 2011.
Educational Background
Abby Quintal earned her Master's degree in Marketing from Southern New Hampshire University, studying from 2012 to 2016. Prior to that, she completed her Bachelor of Arts in English Communications at Emmanuel College in Boston, where she studied from 2004 to 2008. Her educational background provides a strong foundation for her career in marketing and customer success.
Work History Overview
Abby's work history spans various roles in marketing and customer service. She began her career at Trader Joe's as a Section Leader from 2006 to 2011 and later worked at J.Crew in multiple capacities, including Operations Manager and Temporary Store Director. She also served as Marketing Director at Benchmark Real Estate from 2019 to 2020. Her diverse experience contributes to her expertise in customer engagement and program management.
Specialization in Customer Engagement
Abby specializes in creating scaled customer engagement interventions through email and in-app channels. Her approach focuses on enhancing customer experiences and ensuring effective communication. This specialization is evident in her current role at Segment, where she actively develops strategies to improve customer onboarding and adoption of the CDP platform.