Jessica Broomfield
About Jessica Broomfield
Jessica Broomfield is an APAC Sales Development Representative at Segment, specializing in Mid-Market and Enterprise sales since 2022. She has a background in marketing and sales, with experience in various roles and a strong academic foundation in International Business and Entrepreneurship.
Work at Segment
Jessica Broomfield has been employed at Segment as an APAC Sales Development Representative for Mid-Market and Enterprise since 2022. In this role, she is responsible for driving sales initiatives and developing relationships with clients in the Asia-Pacific region. She has demonstrated strong performance, achieving 116% quota attainment in August 2023, which ranked her 1st globally among her peers. Additionally, she serves as the 'Heartsloth' Connections Committee APAC Lead, focusing on enhancing collaboration within the Segment Go-To-Market team. Jessica also conducts 1:1 interviews as part of the interview panel, contributing to the recruitment process.
Previous Experience
Prior to her role at Segment, Jessica Broomfield worked at Stockland as an Assistant Marketing Manager for Developments in B2B Commercial Property from 2020 to 2021. She also held a position at Suzie Steen Management as an Acting Extra from 2022 to 2023. Earlier in her career, she worked as a Sport Coach at Abbotsleigh from 2015 to 2017 and as a Head Waitress at The Cooks Garden from 2015 to 2018. Additionally, she has been with Country Road Group as a Retail Sales Consultant Supervisor for Witchery since 2017.
Education and Expertise
Jessica Broomfield completed her Higher School Certificate at Abbotsleigh from 2009 to 2014. She furthered her education at Macquarie University, where she studied International Business and Entrepreneurship, earning a Bachelor of Business Leadership and Commerce from 2015 to 2018. Her academic background provides her with a solid foundation in business principles and entrepreneurship, which she applies in her current sales role.
Mentorship and Leadership Roles
In her current position, Jessica Broomfield actively mentors two Sales Development Representatives (SDRs), providing guidance and support to help them develop their skills. She also acts as the ANZ Hub Deputy and Culture Champion at Segment, where she leads council meetings and plans community engagement events. Her involvement in these leadership roles demonstrates her commitment to fostering a positive work environment and supporting her colleagues.
Industry Engagement and Contributions
Jessica Broomfield has participated as a panelist on the Top Performers Panel at Twilio’s Global Marketing Conference, showcasing her expertise in the field. She has also facilitated a global session on 'cold calling' for the SDR organization, sharing her knowledge and strategies with peers. These contributions highlight her active engagement in the industry and her dedication to professional development.