Lindsey Mark
About Lindsey Mark
Lindsey Mark is a Senior Solutions Engineer with expertise in product enablement and best practices for marketing campaigns. With a background in solutions engineering at Salesforce and experience in client relations, Mark currently works at Segment and contributes as an author at Salesforce Ben.
Current Role at Segment
Lindsey Mark serves as a Senior Solutions Engineer at Segment, a position she has held since 2022. In this role, she focuses on product enablement and sharing best practices related to Marketing Campaigns and Customer Journeys. She acts as a Product Subject Matter Expert Lead, ensuring that the team is equipped with the necessary knowledge and tools to optimize marketing strategies.
Previous Experience at Salesforce
Lindsey Mark has extensive experience at Salesforce, where she held multiple roles. From 2021 to 2022, she worked as a Global Cloud Solution Alliances Senior Manager in Indianapolis, Indiana. During her tenure, she developed a solutions engineering opportunity data capture system to enhance the sales pipeline. Prior to that, she was a Global Cloud Solution Alliances Manager from 2019 to 2021 and a Solutions Engineer for Marketing Cloud, Pardot from 2017 to 2019.
Background in Client Relations
Before her time at Salesforce, Lindsey Mark worked at Compete, Inc. as a Client Relations Manager from 2012 to 2013 and again from 2009 to 2012. In these roles, she focused on client engagement and relationship management, contributing to the company's efforts in understanding and meeting client needs.
Education and Academic Background
Lindsey Mark studied at the Rochester Institute of Technology, where she earned a Bachelor of Fine Arts (BFA) degree. Her studies spanned Sculpture, Design, and Sociology from 2003 to 2007. This educational background provides her with a unique perspective in her current roles, combining technical skills with creative problem-solving.
Contributions to Salesforce Ben
Since 2021, Lindsey Mark has been an author for Salesforce Ben, where she contributes content related to Salesforce and solutions engineering. Her writing focuses on sharing insights, best practices, and technical validation for marketing content, thereby aiding the broader Salesforce community.