Joy Doughty

Joy Doughty

Marketing Manager, Demand Generation And Awareness @ Sei

About Joy Doughty

Joy Doughty is the Marketing Manager for Demand Generation and Awareness at SEI, with over 20 years of experience in marketing and communications, specializing in demand generation and awareness strategies.

Current Role at SEI

Joy Doughty currently serves as the Marketing Manager, Demand Generation and Awareness at SEI. In this role, she focuses on developing and executing strategies to increase brand visibility and generate demand for the company's products and services. Her work involves leveraging her extensive experience in marketing to drive initiatives that foster engagement and awareness in target markets.

Previous Experience at Vanguard

Joy Doughty's career at Vanguard spanned from 1998 to 2020, with a series of progressive roles. She began as a Senior Communications Consultant, a position she held for 8 years, followed by a role as Institutional Retirement Plans Marketing Manager for 6 years. Subsequently, she gained project management experience as Advisor Resources Project Manager for 5 years. Her final role at Vanguard was as Advisor Resources Senior Marketing Manager, which she held for 3 years. Additionally, she completed an Organizational Change Management internship in Human Resources in 2011.

Educational Background

Joy Doughty holds a Bachelor of Science (BS) degree from Bloomsburg University of Pennsylvania. Her academic background laid a solid foundation for her career in marketing and communications. The skills and knowledge acquired during her studies have been instrumental in her professional development and success in the field.

Expertise in Marketing and Communications

With over 20 years of experience in marketing and communications, Joy Doughty specializes in demand generation and awareness strategies. Her competencies include managing large-scale marketing projects and campaigns, increasing brand awareness, and enhancing engagement. Joy’s strong background in financial services marketing further complements her role, enabling her to effectively navigate industry-specific challenges and opportunities.

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