Heli Erickson
About Heli Erickson
Heli Erickson is the AVP of Analyst Relations at SentinelOne, with extensive experience in business operations, project management, and market intelligence.
Title: AVP, Analyst Relations at SentinelOne
Heli Erickson currently holds the title of AVP, Analyst Relations at SentinelOne. Positioned in Burlingame, California, she leverages her extensive experience in business operations and project and program management to drive SentinelOne's analyst relations strategies. Her role involves overseeing key projects and ensuring efficient collaboration between business units to fortify the company's market position.
Previous Positions: Sr. Director, Analyst Relations at Pure Storage
Before joining SentinelOne, Heli Erickson served as Sr. Director, Analyst Relations at Pure Storage in Mountain View, CA. During her six-month tenure in 2023, she focused on advancing the company's engagement with industry analysts and fostering strong relationships to support Pure Storage's strategic goals and market awareness.
Experience at Imperva: Director, Analyst Relations & Influencer Marketing
From 2018 to 2022, Heli Erickson worked at Imperva in Redwood City, CA, as Director, Analyst Relations & Influencer Marketing. Over her four-year period, she was responsible for managing the company's analyst relations programs and influencer marketing initiatives, thereby helping Imperva to effectively position its cybersecurity solutions in the market.
Role at BMC Software
Heli Erickson's tenure at BMC Software included several key roles. As Sr. Director, Market Intelligence & Analyst Relations from 2015 to 2017 in Santa Clara, CA, she focused on market intelligence and developing strong analyst relations programs. Prior to this, she served as Director, Market and Customer Insights from 2014 to 2015 in San Jose, CA, where she applied her expertise in primary and secondary research methodologies to gain valuable market insights.
Career at Symantec
Heli Erickson held multiple roles at Symantec, reflecting her diverse expertise in strategic marketing and market intelligence. She was Director, Corporate Strategy & Insights from 2011 to 2013, leading strategic initiatives. From 2008 to 2010, she directed market research efforts. Her earlier roles included Senior Manager, Marketing Operations, and Program Manager, Strategic Marketing & Planning, among others, showcasing her ability to drive marketing strategies and business planning.
Academic Background: MBA from California State University, Northridge
Heli Erickson holds an MBA from California State University, Northridge, providing her with a solid foundation in business administration and management principles. She also earned a BA in Business Economics/English Literature from Westmont College, equipping her with a strong analytical and communicative skill set conducive to her roles in market insights and strategic planning.