Rick Bosworth, MBA
About Rick Bosworth, MBA
Rick Bosworth, MBA, is the Director of Product Marketing at SentinelOne in Austin, Texas, with a strong background in technology and marketing.
Company
Rick Bosworth currently works at SentinelOne as the Director of Product Marketing in Austin, Texas, United States. SentinelOne is known for its advanced cybersecurity solutions, where Rick contributes his extensive expertise in product marketing to support their innovative offerings.
Title
Rick Bosworth holds the title of Director, Product Marketing. In this role, he specializes in driving go-to-market strategies and creating impactful messaging and content to boost product visibility and market penetration.
Education and Expertise
Rick Bosworth earned his Master of Business Administration (MBA) from the Texas McCombs School of Business, where he studied Marketing and Finance. He also holds a Bachelor of Science (BS) in Electrical Engineering from Texas A&M University. His educational background provides him with a blend of technical and marketing skills, making him well-suited for roles requiring deep technical understanding and strategic marketing acumen.
Professional Background
Before joining SentinelOne, Rick Bosworth held various marketing and product management positions across different organizations in Austin, Texas. He was the Director of Solutions Marketing at BMC Software from 2017 to 2020. He also served as a Marketing Strategy Consultant at Modis in 2017 for five months. Rick worked at Silicon Labs as both a Sr. Product Manager and Product Manager from 2011 to 2015. Additionally, he was a Product Marketing Manager at ST-Ericsson in 2011 and a Sr. Product Management Consultant at Dell from 2010 to 2011. His career also includes a three-year stint as a Product Marketing Engineer at ST-Ericsson from 2007 to 2010.
Skill Set and Interests
Rick Bosworth has a comprehensive skill set that includes a strong background in technology and strategic marketing. He specializes in go-to-market (GTM) strategy and execution, ensuring that marketing efforts are aligned with product development. He actively collaborates with Product Management and R&D teams to leverage innovative solutions and maintain a competitive edge. Rick is passionate about sales enablement and new business prospecting, contributing significantly to the success of sales and demand generation teams. He is also enthusiastic about public speaking, staying updated on market trends, and addressing under-served customer needs.