Sara Valko
About Sara Valko
Sara Valko is the Sr. Channel Marketing Manager, Nationals/Distribution at SentinelOne in the Greater Chicago Area, with extensive experience in marketing roles at GitLab and CDW.
Current Position
Sara Valko is currently serving as the Sr. Channel Marketing Manager, Nationals/Distribution at SentinelOne. She operates in the Greater Chicago Area, where she focuses on managing and activating channel marketing and sales activities to drive business growth. Her role involves designing high-performing solutions, product, and brand campaigns across multiple platforms to align with annual goals for each partner.
Previous Experience at GitLab
Sara Valko previously worked at GitLab, where she held the roles of Sr Digital Marketing Manager from 2022 to 2023 and Channel Marketing Manager from 2021 to 2022. During her tenure, she remotely managed digital marketing initiatives and channel marketing strategies for a total of 16 months, driving marketing efforts to enhance user experiences and meet business objectives.
Career at CDW
At CDW, Sara Valko held multiple positions over a span of 14 years. She began as a Program Manager, Merchandising, and progressed to Partner Development Specialist, then Sr. Program Manager, Marketing Media, and finally Manager, Brand Marketing & Media. Her roles spanned from 2007 to 2021, during which she actively engaged in strategic marketing initiatives, developed business-building ideas, and implemented time-sensitive marketing solutions to drive growth.
Educational Background
Sara Valko earned a Bachelor of Science degree in Fashion Merchandising and Management from Western Illinois University. She furthered her education by obtaining a Masters of Business Administration in Marketing from Roosevelt University. Her academic background in merchandising and marketing has provided her with the foundational knowledge to excel in various marketing roles throughout her career.
Industry Expertise
Sara Valko possesses robust industry insight, especially in working with Fortune 500 companies and partners. She is skilled at using omnichannel marketing to deliver effective brand messaging and to make adjustments to marketing solutions based on client and user experiences. Sara stays current with industry best practices and engages cross-functionally to align organizational pursuits across distribution channels. Her strategic creative thinking continuously influences cutting-edge marketing plans and drives annual business growth.