Roberto Delgado

Digital Experience Analyst Ii @ Servco

About Roberto Delgado

Roberto Delgado is a Digital Experience Analyst II at Servco Pacific Inc. in Honolulu, Hawaii, with over 10 years of experience in web-based platforms and a strong background in communication and mass communications.

Work at Servco

Roberto Delgado has been employed at Servco Pacific Inc. as a Digital Experience Analyst II since 2023. His role is based in Honolulu, Hawaii, and operates in a hybrid work environment. In this position, he is responsible for creating engineering specifications that guide various digital experience journeys and platforms. He also validates and conducts quality assurance on tag implementations to ensure their proper functionality.

Previous Experience

Prior to his current role, Roberto worked as a Consultant at Elsevier for Bepress from 2022 to 2023. He also served as an Independent Contractor/Consultant for the Maynard Institute for Journalism Education from 2011 to 2022. His earlier career includes a position as an Account Coordinator at Fenton Communications from 2002 to 2004 and as a Marketing Analyst at Gott Advertising for a brief period in 2011.

Education and Expertise

Roberto Delgado holds a Bachelor of Arts degree in Communication from the University of Massachusetts Amherst, where he studied from 1998 to 2002. He later earned a Master of Science degree in Mass Communications from San Jose State University, completing his studies from 2005 to 2010. His educational background supports his extensive expertise in web-based platforms and content management systems.

Professional Skills and Responsibilities

Roberto has over 10 years of experience in implementing and maintaining web-based platforms using both open source and private content management systems. He builds governance processes that include approval processes, releases, audits, and de-duplication to ensure smooth operations. Additionally, he outlines performance measurement guidelines to facilitate future site personalization and A/B testing.

Client Engagement and Data Advocacy

In his professional capacity, Roberto works with a diverse range of clients, including national non-profits and for-profit companies. He utilizes custom-built software solutions tailored to client needs. He advocates for the importance of data from the inception of projects, ensuring that stakeholders understand its value in driving successful outcomes.

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