Allison Frattaroli
About Allison Frattaroli
Allison Frattaroli is a Manager of Brand Marketing at Sesame Workshop, with a background in marketing and communications from her previous roles at NBCUniversal and Fox Networks Group. She holds a Bachelor of Arts in Psychology from Lafayette College and has experience in philanthropy and fundraising.
Current Role at Sesame Workshop
Allison Frattaroli serves as the Manager of Brand Marketing at Sesame Workshop, a position she has held since July 2022. In this role, she is responsible for developing and executing brand marketing strategies that align with the organization's mission. Her work contributes to the promotion of Sesame Workshop's educational content and initiatives, targeting diverse audiences to enhance engagement.
Previous Experience at NBCUniversal
Frattaroli has extensive experience at NBCUniversal, where she held multiple roles. She worked as a Coordinator in Consumer Marketing for Bravo and Universal Kids from 2019 to 2020, and later as a Coordinator in Brand Marketing for Bravo & E! from 2020 to 2022. Additionally, she served as a Manager in Brand Marketing for Bravo & E! for a brief period in 2022. Her tenure at NBCUniversal provided her with a solid foundation in brand marketing within the entertainment industry.
Educational Background
Allison Frattaroli earned a Bachelor of Arts (B.A.) in Psychology from Lafayette College, where she studied from 2014 to 2018. This educational background has equipped her with insights into consumer behavior, which is beneficial in her marketing roles. Her academic experience complements her professional expertise in brand marketing.
Internship Experience
Frattaroli has a diverse internship background that includes roles at various organizations. She interned as a Philanthropy & Fundraising Intern at Focus Ireland in 2017, gaining experience in fundraising efforts. Additionally, she worked as a Social Media & Digital Marketing Intern at Source, a CxM agency, in 2016. These internships contributed to her understanding of marketing and communications.
Early Career and Entrepreneurship
Before her roles in brand marketing, Allison Frattaroli co-founded Clabbor, where she worked from 2011 to 2014. This entrepreneurial experience provided her with valuable skills in business development and marketing strategy. She also worked as an Associate Producer and Production Assistant at Wonderama TV between 2017 and 2019, further enhancing her media production skills.