Samuel Schmidt
About Samuel Schmidt
Samuel Schmidt serves as the Senior Director of Foodservice Sales & Marketing at Shamrock Farms, where he has significantly expanded the company's presence in the foodservice sector. He has over a decade of experience in sales and marketing, with previous roles at PepsiCo - Frito Lay and Credera.
Work at Shamrock Foods
Samuel Schmidt serves as the Senior Director of Shamrock Farms Foodservice Sales & Marketing. He has held this position since 2018, contributing to the company's growth in the foodservice sector. His leadership has led to significant initiatives that expanded the company's market presence. Based in Phoenix, Arizona, Schmidt focuses on developing strategies that enhance the visibility and reach of Shamrock Farms products.
Previous Experience in Sales and Marketing
Before joining Shamrock Foods, Samuel Schmidt worked in various roles that strengthened his expertise in sales and marketing. He was a Sales Supervisor at Saint-Gobain from 2005 to 2010, where he gained valuable experience in sales management. He later served as a Senior Marketing Manager at PepsiCo - Frito Lay from 2012 to 2017, focusing on sports marketing strategy. His tenure at Credera as a Manager in Strategy Consulting from 2017 to 2018 involved contributing to strategic projects aimed at business growth.
Education and Expertise
Samuel Schmidt holds an MBA from Northwestern University's Kellogg School of Management, where he studied Marketing, Accounting, and Management from 2010 to 2012. He also earned a Bachelor of Science in Management from Brigham Young University, completing his degree from 1999 to 2005. His educational background provides a solid foundation for his extensive experience in leadership roles within sales and marketing.
Achievements in Sports Marketing
During his time at PepsiCo - Frito Lay, Samuel Schmidt played a key role in enhancing brand visibility through strategic marketing initiatives. His experience in sports marketing strategy contributed to successful campaigns that elevated the Frito Lay brand. This expertise has been instrumental in his current role at Shamrock Farms, where he applies similar strategies to the foodservice industry.