Donnie Doughty
About Donnie Doughty
Donnie Doughty serves as the Vice President of Merchandising at Shift, where he has worked since 2022. Previously, he held the position of Vice President of Acquisitions Operations at Vroom, where he managed dealer partnerships and implemented an automated pricing solution.
Work at Shift
Donnie Doughty serves as the Vice President of Merchandising at Shift, a used car retailer and e-commerce company. He has been in this role since 2022, contributing to the company's growth and operational efficiency. Doughty has driven a transformation strategy that encompasses various aspects of the organization, including employee engagement, management practices, company culture, operational processes, and training initiatives. His leadership is pivotal in navigating the complexities of a $1.1 billion business in the automotive sector.
Previous Experience at Vroom
Before joining Shift, Donnie Doughty held the position of Vice President of Acquisitions Operations at Vroom from 2016 to 2021. During his five years in this role, he was based in Houston, Texas. Doughty managed critical relationships with automotive dealer partnerships, rental agencies, and auction houses. He oversaw the buying and selling departments, ensuring effective operations and strategic partnerships within the automotive industry. His tenure at Vroom included the implementation of the company's first automated pricing solution in the wholesale business.
Education and Expertise
Donnie Doughty studied at the University of Houston, where he gained foundational knowledge and skills relevant to his career in the automotive and e-commerce sectors. His educational background complements his extensive professional experience, particularly in merchandising and operations management. Doughty’s expertise includes strategic planning, relationship management, and process optimization, which he applies in his current and previous roles.
Background
Donnie Doughty has a background in the automotive industry, with significant experience in operations and merchandising. He has worked in various capacities that have allowed him to develop a comprehensive understanding of the market dynamics and operational challenges within the used car retail sector. His career trajectory reflects a commitment to enhancing business processes and driving organizational change.