Partha Pratim Chakraborty
About Partha Pratim Chakraborty
Partha Pratim Chakraborty is a Professor of Marketing with extensive experience in strategic alliances and digital acquisition across the Edu-Tech and Hospitality sectors in South Asia and the Middle East.
Work at Shoolini University
Partha Pratim Chakraborty serves as a Professor of Marketing at Shoolini University, located in Solan, Himachal Pradesh, India. He joined the university in 2023 and is involved in various academic activities aimed at enhancing the marketing curriculum. His role includes teaching and mentoring students in the field of marketing.
Education and Expertise
Partha Pratim Chakraborty holds a Doctor of Philosophy (PhD) in Business Administration, which he pursued from 2021 to 2024. He also earned an MBA in Marketing and HR from Utkal University from 1999 to 2001. Additionally, he completed an Accelerated Certification Program in Leadership and Management in New Age Business from Wharton Online in 2023. His educational background equips him with a strong foundation in business principles and marketing strategies.
Professional Background
Chakraborty has a diverse professional background, having worked in various capacities across multiple organizations. He was a Group Product Manager at EXIN, overseeing operations in India, Bangladesh, and Nepal from 2003 to 2008. He later served as a Marketing Manager at Mahindra Holidays and Resorts India Limited and held several roles at Sterling Holiday Resorts Limited, including National Manager for Brand Alliances and Customer Acquisition.
Collaborations and Curriculum Development
Chakraborty collaborates with NMIMS, Mumbai, as an evaluator for their Postgraduate Retail Program. He plays a significant role in curating and reviewing the curriculum for postgraduate programs at Symbiosis, contributing his expertise to enhance educational offerings in marketing.
Digital Acquisition and Strategic Alliances
Chakraborty advocates for digital acquisition strategies that focus on return on investment (ROI) in the marketplace. He has extensive experience in forming strategic alliances across the Edu-Tech and Hospitality sectors, with a geographical focus that includes India, Bangladesh, Nepal, Sri Lanka, the Middle East, and Southeast Asia.