Laura Emberson
About Laura Emberson
Laura Emberson serves as the National Account Manager for Foodservice at Walkers Shortbread Ltd. in Ascot, Berkshire, United Kingdom, where she has worked since 2019, bringing extensive experience in trade marketing and project management from her previous roles at major FMCG companies.
Work at Walkers Shortbread
Laura Emberson has served as the National Account Manager Foodservice at Walkers Shortbread Ltd. since 2019. In this role, she is responsible for managing key accounts within the foodservice sector. Her tenure at Walkers Shortbread spans five years, during which she has focused on building relationships and driving sales growth in the competitive FMCG market. The company is known for its premium shortbread products, and Laura's expertise contributes to its success in the foodservice channel.
Previous Experience in FMCG
Prior to her current position, Laura Emberson accumulated a decade of experience at GlaxoSmithKline, where she worked as a National Account Manager from 2007 to 2017. She also held a similar role at PepsiCo for two years, from 2017 to 2019. Her career began at Mars, where she undertook various roles, including Commercial Training Scheme participant, Brand Marketing Executive, and National Account Manager. This extensive background in trade marketing and project management within the FMCG sector has equipped her with valuable skills and insights.
Educational Background
Laura Emberson studied at Little Heath School from 1992 to 1999. This foundational education provided her with the skills necessary to pursue a successful career in the fast-moving consumer goods industry. The knowledge and experiences gained during her schooling have contributed to her professional development and her ability to excel in various roles throughout her career.
Expertise in Trade Marketing and Project Management
Laura Emberson possesses extensive experience in trade marketing, marketing, and project management within the FMCG sector. Her roles at major companies such as PepsiCo, GlaxoSmithKline, and Mars have honed her skills in these areas. She is known for her ability to develop and implement effective marketing strategies that drive sales and enhance brand visibility. Her focus on building and maintaining relationships has been a key aspect of her professional approach.