Daria Frangopoulos
About Daria Frangopoulos
Daria Frangopoulos is a Growth Marketing Manager at Sibedge, where she has worked since 2020. With a background in community building and conversion rate optimization, she has successfully led marketing initiatives across various organizations, including a MedTech startup that achieved a $1 million evaluation exit.
Work at Sibedge
Daria Frangopoulos has served as the Growth Marketing Manager at Sibedge since 2020. In this role, she focuses on community building, conversion rate optimization, and implementing growth hacks. Her responsibilities include developing and executing marketing strategies that enhance customer engagement and drive business growth. Daria's work at Sibedge emphasizes the importance of multi-channel tactics and go-to-market strategies, aligning with the company's objectives to expand its market presence.
Previous Experience in Marketing
Before joining Sibedge, Daria worked as a Marketing Manager at NCC - National Computer Corporation from 2018 to 2020. Her role involved managing marketing initiatives in a remote setting. Additionally, she held positions at BBDO Worldwide as a Digital Marketing Specialist for three months in 2017 and at TealTech Capital as a Product Marketing Specialist from 2017 to 2018. Daria also gained experience as a Marketing Assistant at Alltech from 2015 to 2017 in Kentucky, United States.
Education and Expertise
Daria Frangopoulos earned her Bachelor's degree in Economic Sociology and Marketing from Lomonosov Moscow State University (MSU), where she studied from 2009 to 2014. Her educational background provides a strong foundation for her expertise in developing growth strategies and executing marketing campaigns. Daria specializes in optimizing the hourglass marketing funnel for both B2B and B2C businesses, focusing on customer adoption and utilization.
Achievements in Marketing
Daria successfully led a MedTech startup to a $1 million evaluation exit, demonstrating her capability in driving significant business outcomes. Her experience includes managing comprehensive marketing campaigns and building nurture campaigns through intelligent segmentation and experimentation within marketing automation systems. Daria's approach to marketing emphasizes data-driven decision-making and effective customer engagement strategies.