Eli Menaker

Eli Menaker

Customer & Partner Marketing @ Sift

About Eli Menaker

Eli Menaker is a marketing professional specializing in customer and partner marketing, currently working at Sift. He has held various roles in demand generation and marketing across multiple companies, including PulsePoint, DroneDeploy, and Dropbox, and has a strong educational background in American Literature and Communication.

Work at Sift

Eli Menaker currently holds the position of Customer & Partner Marketing at Sift, a role he began in 2023. In this capacity, he focuses on enhancing customer relationships and developing marketing strategies that foster partnerships. His work is centered in San Francisco, California, where he leverages his extensive experience in demand generation and marketing.

Previous Experience in Demand Generation

Eli Menaker has held several significant roles in demand generation prior to his current position. He worked as the Director of Demand Generation at DroneDeploy from 2021 to 2022. Before that, he served as Senior Demand Generation Marketing Manager at BigPanda for 10 months in 2015-2016. His experience also includes positions at PulsePoint, TripActions, Dropbox, and InterPayments, where he developed and executed marketing strategies aimed at driving demand and increasing brand awareness.

Educational Background

Eli Menaker earned a Bachelor of Arts degree in American Literature & Civilization with a focus on Creative Writing from Middlebury College, where he studied from 2004 to 2008. He furthered his education at the University of Southern California, obtaining a Master of Arts in Communication & Journalism with a specialization in Strategic Public Relations from 2009 to 2011. This educational foundation supports his expertise in marketing and communications.

Skills and Expertise

Eli Menaker possesses skills in managing integrated marketing strategies and executing demand generation programs. He has expertise in developing marketing initiatives that are strategic, engaging, and focused on return on investment (ROI). His background includes proficiency in account-based marketing and digital marketing programs, contributing to his effectiveness in various marketing roles.

Career Progression

Eli Menaker's career has progressed through various marketing roles, showcasing his growth in the field. He began as an Assistant Account Executive at Access Communications in 2011 and transitioned through multiple demand generation positions at companies such as Hearsay Systems and VerticalResponse. His trajectory reflects a consistent focus on demand generation and marketing, culminating in his current role at Sift.

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