Karl O'brien
About Karl O'brien
Karl O'Brien is an Enterprise Account Executive with extensive experience in sales and account management. He has worked for several companies in Dublin, including Sift and Zeeko, and currently serves as a mentor at Gradguide.
Current Role at Sift
Karl O'Brien currently serves as an Enterprise Account Executive at Sift, a position he has held since 2023. In this role, he focuses on managing and developing strategic accounts, utilizing his extensive experience in sales to drive value for clients. His responsibilities include overseeing the full sales cycle and implementing effective sales strategies to enhance client relationships.
Previous Experience at Sift
Prior to his current role, Karl O'Brien worked at Sift in various capacities. He served as a Growth Account Executive from 2021 to 2022 and as a Strategic Account Executive from 2022 to 2023. His tenure at Sift allowed him to gain comprehensive knowledge in value selling and the MEDDIC sales methodology, which he applied to improve sales processes and client engagement.
Professional Background
Karl O'Brien has a diverse professional background that includes roles in sales and consulting. He worked at Zeeko as an Account Executive for seven months in 2019 and held a position as a Management Consultant at Frankli for two months. Additionally, he has experience in sales leadership, having served as a Sales Team Leader at Astra Digital Marketing in 2015.
Education and Expertise
Karl O'Brien holds a Master of Science in Management Consultancy from UCD Michael Smurfit Graduate Business School, which he completed in 2019. He also earned a Bachelor of Science in Business and Management from Technological University Dublin in 2018. His educational background is complemented by an International Study Abroad program at UADE, where he studied business administration.
Mentoring and Coaching
In addition to his professional roles, Karl O'Brien has been actively involved in mentoring since 2021 at Gradguide. He also has a background in sports, having coached rugby at Terenure College from 2014 to 2020. His passion for mentoring and coaching reflects his commitment to personal development and community engagement.