Kelly Roberts

Kelly Roberts

Global Director Of Sales Engineering @ Sift

About Kelly Roberts

Kelly Roberts serves as the Global Director of Sales Engineering at Sift, bringing extensive experience in sales engineering and project management. With a background that includes leadership roles at various technology companies, Roberts specializes in SaaS solutions and has a strong focus on digital transformation and strategic selling.

Current Role at Sift

Kelly Roberts serves as the Global Director of Sales Engineering at Sift, a position she has held since 2023. In this role, she focuses on leading sales engineering initiatives and enhancing the company's ability to deliver comprehensive business solutions. Her expertise in SaaS and project management supports the strategic goals of the organization.

Previous Experience in Sales Engineering

Prior to her current role, Kelly Roberts held several positions in sales engineering across various companies. She worked as the Director of Sales Engineering East at Activegrid from 2005 to 2007, and as the Manager of Sales Engineering at SpikeSource, Inc. from 2007 to 2008. Additionally, she served as the Manager of Sales Engineering at Percussion Software from 2009 to 2011, and as a Senior Business Value Consultant at SDL Content & Analytics Division from 2011 to 2016.

Sales Executive Background

Kelly Roberts has a solid background in sales, having worked as a Senior Sales Executive at Black Duck Software from 2004 to 2005. She also served as an Enterprise Senior Solutions Consultant at PagerDuty from 2016 to 2017, followed by a role as Manager of Solutions Consulting at PagerDuty from 2017 to 2020. Her experience in these roles has contributed to her deep understanding of the strategic selling process.

Educational Background

Kelly Roberts studied at Westfield State University, where she earned a Bachelor of Science degree in Computer Science from 1984 to 1987. She also attended Barnstable High School. Her educational background has provided her with a strong foundation in technical and analytical skills, which she applies in her professional roles.

Expertise and Specializations

Kelly Roberts specializes in SaaS, digital transformation, and value selling. She possesses strong skills in process improvement and enablement, which are essential for developing effective sales strategies. Her proven track record in mentoring and developing sales engineering teams demonstrates her commitment to achieving strategic goals and driving revenue growth.

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