Martin Woolley

Martin Woolley

Principal Technical Marketing Engineer @ SIG

About Martin Woolley

Martin Woolley is a Principal Technical Marketing Engineer at Bluetooth SIG, specializing in Bluetooth technology and mobile applications. He has over 30 years of experience in software development and has held various roles in management and technical positions across multiple companies.

Current Role at Bluetooth SIG

Martin Woolley serves as the Principal Technical Marketing Engineer at Bluetooth SIG, a position he has held since 2022. In this role, he focuses on promoting Bluetooth technology and its applications, leveraging his extensive background in the field. His current responsibilities include engaging with industry stakeholders and contributing to the development of marketing strategies that highlight the benefits of Bluetooth technology.

Previous Experience at Bluetooth SIG

Woolley has a significant history with Bluetooth SIG, having worked in various roles from 2014 to 2022. He served as Technical Program Manager (EMEA) from 2014 to 2018, followed by a role as Developer Relations Manager (EMEA) for 10 months in 2018-2019, and then as Senior Developer Relations Manager (EMEA) from 2019 to 2022. His work involved managing developer relations and technical programs across Europe, enhancing the adoption of Bluetooth technology.

Education and Expertise

Martin Woolley studied at Open University, where he earned a BA (Hons) in Computing and Mathematics. He specializes in Bluetooth technology and possesses additional expertise in smartphone app development, embedded software, and mobile messaging. His educational background supports his technical knowledge and ability to contribute to various projects in the technology sector.

Speaking Engagements and Contributions

Woolley regularly speaks at international technical and industry events, sharing his insights and knowledge on Bluetooth technology. He also contributed to the BBC micro:bit initiative by designing the Bluetooth profile, showcasing his ability to apply his expertise in practical, impactful projects.

Career History and Experience

With over 30 years of experience in software development, Martin Woolley has held various roles across multiple organizations. His career includes positions such as Senior Application Development Consultant at BlackBerry, Director of Development at Empower Interactive, and Professional Services Director at Brokat Technologies. He has experience in both management and technical roles, demonstrating versatility in the technology industry.

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