Corinna May
About Corinna May
Corinna May is a Digital Global Campaigns Manager at Sightsavers, where she has worked since 2019. She has a diverse background in marketing, having held various positions in international marketing and digital fundraising across several organizations, including Oxford Brookes University and Visit London.
Work at Sightsavers
Corinna May currently serves as the Digital Global Campaigns Manager at Sightsavers, a role she has held since 2019. In this position, she is responsible for overseeing digital marketing campaigns aimed at raising awareness and funds for global initiatives. Prior to this role, she worked as a Digital Fundraiser at Sightsavers from 2018 to 2019, where she focused on online fundraising strategies. Her experience at Sightsavers reflects her commitment to leveraging digital platforms for social impact.
Previous Roles in Marketing
Corinna May has held various marketing positions across multiple organizations. She worked as an International Marketing Officer at Oxford Brookes University from 2002 to 2004 and at Kingston University from 2004 to 2007. Her career also includes significant roles at Visit London, where she served as Marketing Manager from 2007 to 2012 and later as Head of Consumer Marketing from 2012 to 2014. Additionally, she was the Marketing Manager at the Royal Botanic Gardens, Kew from 2015 to 2017. These roles have contributed to her extensive experience in managing marketing campaigns across different sectors.
Education and Expertise
Corinna May has a strong educational background in marketing and communications. She earned a BA in Language and Linguistics from the University of York from 1994 to 1997. She furthered her studies by obtaining a Professional Diploma in Marketing from the Chartered Institute of Marketing in 2006. In 2016, she achieved a Postgraduate Diploma with Distinction in Charity Marketing and Fundraising from Cass Business School. Additionally, she has been studying Social Media Marketing at Digital Mums since 2017, where she is working towards an Advanced Diploma.
Skills and Specializations
Corinna May possesses strong analytical and communication skills developed throughout her marketing career. She has extensive experience managing multi-channel marketing campaigns across diverse sectors, including tourism, education, and charity. Her expertise includes managing agencies, stakeholders, budgets, and staff, which has equipped her with the ability to execute effective marketing strategies. Her background in both digital fundraising and global campaigns highlights her adaptability in various marketing environments.