Adam Stewart

Manager, Marketing Analytics @ Signet Jewelers

About Adam Stewart

Adam Stewart is the Manager of Marketing Analytics at Signet Jewelers, where he has worked since 2021 in Akron, Ohio. He holds an MBA and an MS in Business Analytics from Indiana University and has previous experience in marketing strategy and analytics roles.

Work at Signet Jewelers

Adam Stewart has been serving as the Manager of Marketing Analytics at Signet Jewelers since 2021. In this role, he has been involved in redesigning the testing process to assess the incremental impact of direct marketing reactivation and retention campaigns. He collaborates with data scientists to optimize media mix and customer lifetime value models. Additionally, he developed reporting mechanisms to measure the return on investment from the loyalty program launch, contributing to the company's marketing strategy and analytics capabilities.

Previous Experience at JOANN Stores

Before joining Signet Jewelers, Adam Stewart worked at JOANN Stores in various roles. He began as a Marketing Strategy Associate from 2016 to 2018, where he focused on marketing strategies. He then advanced to the position of Manager of Pricing and Promotion Strategy from 2018 to 2021, where he managed pricing strategies and promotional activities for the company.

Education and Expertise

Adam Stewart holds a Master of Business Administration (MBA) and a Master of Science (MS) in Business Analytics, both obtained from Indiana University - Kelley School of Business between 2020 and 2022. He also earned a Bachelor of Arts (B.A.) in Economics and Mathematics from Northwestern University, where he completed a Certificate in Managerial Analytics from 2011 to 2015. His educational background has equipped him with strong analytical and strategic skills applicable in marketing and business analytics.

Background in Strategic Planning and Consulting

Adam Stewart has a diverse background in strategic planning and consulting. He worked as an Operations and Strategic Planning Intern at SecureState in 2013 and held multiple positions at Strategy&, part of the PwC network. He served as a Summer Consultant in 2014 and later as an Associate from 2015 to 2016. His experience in these roles involved strategic analysis and consulting, contributing to his expertise in marketing analytics.

Teaching and Research Experience

Adam Stewart has also gained experience in academia. He worked as a Teaching Assistant in the Department of Mathematics at Northwestern University for five months in 2015. Additionally, he served as a Research Assistant for a Clinical Professor of Finance at the Kellogg School of Management from 2013 to 2015. These roles provided him with valuable insights into research methodologies and teaching, further enhancing his analytical skills.

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