Anne Minnello
About Anne Minnello
Anne Minnello serves as the Director of Media Buying and Planning at Signet in Akron, Ohio, where she has worked since 2018. She holds an M.B.A. and a B.S.B.A. from John Carroll University and has extensive experience in traditional media, digital marketing, and social media.
Work at Signet Jewelers
Anne Minnello has been with Signet Jewelers since 2007, holding various positions over the years. She began her career at Signet as a Media Analyst, where she worked for eight years until 2015. Following this role, she served as Advertising Media Manager for three years. In 2018, she advanced to the position of Director of Media Buying and Planning. In her current role, she focuses on developing and executing media strategies that drive positive sales growth.
Education and Expertise
Anne Minnello holds an M.B.A. from John Carroll University, which she completed from 2002 to 2004. She also earned a B.S.B.A. from the same institution, studying from 1998 to 2002. Her educational background supports her expertise in traditional media, digital marketing, and social media, allowing her to leverage these skills effectively in her roles.
Background
Before joining Signet Jewelers, Anne Minnello worked as an Analyst at FedEx Custom Critical from 2004 to 2006. Her experience in this role contributed to her analytical skills and understanding of media dynamics, which she later applied in her media-focused positions at Signet.
Achievements in Media Buying and Planning
In her roles at Signet Jewelers, Anne Minnello has demonstrated a commitment to continuous improvement and innovation in media buying and planning. She has a strong focus on developing and executing media strategies that enhance sales performance. Her extensive experience in the industry has positioned her as a knowledgeable leader in media strategy.