Lacha Noward
About Lacha Noward
Lacha Noward is a brand management professional currently working at Signet Jewelers, where she has been since 2021. She has extensive experience in marketing and management across various industries, including consumer goods and foodservice, and holds an MBA from Ashland University.
Current Role at Signet Jewelers
Lacha Noward is currently employed at Signet Jewelers, where she serves in Brand Management for Jareds. She has held this position since 2021 and is based in Fairlawn, Ohio. In her role, she utilizes her extensive experience in marketing strategy and brand growth to enhance the Jareds brand. Her expertise in omni-channel marketing is particularly relevant in today's retail environment.
Previous Experience at GOJO Industries
Lacha Noward has held multiple positions at GOJO Industries, contributing to her strong background in consumer goods. She worked as Shopper Marketing Manager from 2013 to 2015 and later served as Consumer Marketing Manager from 2016 to 2018. She also held the position of Market Development Manager from 2018 to 2019 and Senior Market Development Manager from 2019 to 2021. Her roles involved strategic planning and market development, which are essential for effective brand management.
Experience at The J.M. Smucker Company
At The J.M. Smucker Company, Lacha Noward held several key positions. She began as a Procurement Buyer from 2004 to 2008, followed by a role as Consumer Promotions Manager from 2011 to 2013. Additionally, she served as Product Marketing Manager in the B2B Division for Foodservice from 2008 to 2011. Her diverse roles provided her with a comprehensive understanding of marketing and procurement processes.
Educational Background
Lacha Noward studied at Bowling Green State University, where she earned a Bachelor of Arts in Communications and Marketing from 1998 to 2002. She furthered her education at Ashland University, obtaining a Master of Business Administration (M.B.A.) in Business Administration and Management from 2009 to 2011. Her educational background supports her expertise in brand management and marketing strategy.
Skills and Expertise
Lacha Noward possesses a strong skill set in strategic planning, market development, and omni-channel marketing. Her background in both consumer goods and foodservice industries enhances her capabilities in brand management. Additionally, her previous procurement experience provides her with insights into supply chain and vendor management, which are valuable in her current role.