Mario Protano
About Mario Protano
Mario Protano serves as the Senior Director of Digital Marketing and Ecommerce at Signet Jewelers, a position he has held since 2021. He has extensive experience in ecommerce and digital marketing, having previously worked in leadership roles at several companies including BJ's Wholesale Club, Ross-Simons, and Crabtree & Evelyn.
Work at Signet Jewelers
Mario Protano has served as the Sr. Director of Digital Marketing & Ecommerce at Signet Jewelers since 2021. In this role, he oversees digital marketing strategies and ecommerce initiatives to enhance the company's online presence and sales performance. His leadership focuses on integrating digital marketing efforts with ecommerce operations to drive growth and improve customer engagement.
Previous Experience in Ecommerce
Before joining Signet Jewelers, Mario Protano held several significant positions in ecommerce. He was the Assistant Vice President of Ecommerce at BJ's Wholesale Club from 2009 to 2015, where he contributed to the development of their online shopping platform. Prior to that, he served as the Director of Ecommerce at Ross-Simons from 2004 to 2008, and as the Director of Ecommerce North America at Crabtree & Evelyn from 2015 to 2017. He also worked at MegaFood as Director D2C & Digital Marketing from 2018 to 2021.
Education and Expertise
Mario Protano's educational background includes a Master of Business Administration (MBA) in Marketing & Entrepreneurship from Babson College - Franklin W. Olin Graduate School of Business, which he completed in 1997. He also holds a Bachelor of Science in Finance from Northeastern University, earned in 1990. Additionally, he studied at the University of La Verne from 1985 to 1987. His education supports his extensive expertise in digital marketing and ecommerce.
Background in Design and Usability
Mario Protano began his career in design and usability, serving as the Director of Design & Usability at Switchboard from 2000 to 2004. This role provided him with foundational skills in user experience and design principles, which he later applied to his ecommerce and digital marketing roles. His background in design has contributed to his ability to create effective online shopping experiences.