Matthew Matorin
About Matthew Matorin
Matthew Matorin serves as the Director of Digital Loyalty and Rewards at Signet Jewelers, where he has successfully led the development of the Vault Rewards loyalty program, achieving over 2 million members within a year. He has a background in product management and marketing, with previous roles at Citi and American Express.
Work at Signet Jewelers
Matthew Matorin serves as the Director of Digital Loyalty and Rewards at Signet Jewelers. He has held this position since 2021 and operates from New York, New York. In his role, he led the development and scaling of the Vault Rewards loyalty program, which successfully attracted over 2 million members across various brands, including Jared, Kay, and Zales, within a year. He also built a proof-of-concept for the Vault Rewards product in just four months. Matorin oversees a team of four, focusing on the ongoing expansion and enhancement of customer experience within the loyalty program.
Education and Expertise
Matthew Matorin earned a Bachelor of Arts degree in History from the University of Massachusetts Amherst. His educational background provides a foundation for his analytical skills and understanding of consumer behavior, which he applies in his current role in digital loyalty and rewards management.
Professional Background
Before joining Signet Jewelers, Matthew Matorin accumulated extensive experience in product management and marketing. He worked at Citi as Vice President of Product Management from 2017 to 2019 and later served as Senior Vice President Group Product Manager from 2019 to 2021. His earlier career included positions at American Express, where he held roles such as Senior Product Manager and Growth Marketing Manager. Additionally, he worked at Ogilvy as an Assistant Account Executive and Account Executive between 2009 and 2012.
Achievements in Loyalty Programs
Matthew Matorin has made significant contributions to loyalty programs in his career. At Signet Jewelers, he led the Vault Rewards loyalty program's development, achieving rapid membership growth. His ability to build a proof-of-concept in four months demonstrates his project management skills and understanding of market needs. Matorin's leadership in overseeing a team dedicated to enhancing customer experience reflects his commitment to improving loyalty initiatives.