Tara Bell
About Tara Bell
Tara Bell is a UX Content Strategist with a strong background in omnichannel consumer communications and conversion copywriting. She founded a boutique content marketing firm and has worked with various companies, including Signet Jewelers, where she has been employed since 2019.
Work at Signet Jewelers
Tara Bell has been serving as a UX Content Strategist at Signet Jewelers since 2019. In this role, she focuses on enhancing user experience through effective content strategies. Her work involves developing omnichannel consumer communications that aim to improve customer engagement and drive conversions. Based in the Cleveland/Akron, Ohio area, she has contributed to the company's initiatives by leveraging her expertise in conversion copywriting.
Education and Expertise
Tara Bell earned her Bachelor of Science in Journalism from Ohio University, where she majored in Writing and Editing and minored in Creative Writing. She studied at the renowned Scripps School of Journalism from 1998 to 2002. Her educational background laid the foundation for her expertise in omnichannel consumer communications and conversion copywriting, which she applies in her professional roles.
Background
Tara Bell has a diverse professional background in content creation and marketing. She founded a boutique content marketing firm that serves creative agencies, top-tier retailers, and business owners. Prior to her current role, she held various positions, including Senior Copywriter at Pure Romance, Inc. and Soma Intimates, where she developed content strategies and built in-house creative teams. Her career also includes roles at Journal Communications Inc., AIDAN Publishing, Arhaus, and FRONTGATE.
Achievements
Tara Bell is recognized for her ability to anticipate client needs and execute effective content strategies. At Pure Romance, she built an in-house creative marketing team that resulted in a 40% increase in corporate sales within a year. Her work has consistently focused on creating end-to-end content strategies that elevate and differentiate retail brands, showcasing her impact in the industry.
Personal Interests
Outside of her professional endeavors, Tara Bell enjoys classic rock music and is a dedicated fan of The Beatles. She often spends her weekends attending performances by her husband's bluegrass band, reflecting her appreciation for music and community engagement.