Jacqueline Dennington
About Jacqueline Dennington
Jacqueline Dennington serves as the Vice President of Marketing at Sila, a B2B SaaS fintech payment startup, where she has worked since 2022. With a decade of experience in various marketing leadership roles across multiple industries, she has a strong background in developing data-driven marketing strategies and leading high-performing teams.
Current Role at SILA
Jacqueline Dennington serves as the Vice President of Marketing at SILA, a B2B SaaS fintech payment startup. She has been in this role since 2022 and operates within the Los Angeles Metropolitan Area. In her position, she focuses on developing marketing strategies that align with the company's growth objectives and operational goals.
Previous Experience in Marketing
Dennington has held several significant marketing roles prior to her current position. She worked at Edmunds as the Executive Director of Marketing from 2004 to 2014, where she managed B2B and B2C marketing initiatives. She also served as Vice President of Marketing at Startpage from 2019 to 2022, and at AssetAvenue from 2016 to 2017. Other notable positions include Vice President of Marketing at Saatchi Art and Director of Marketing at PeerStreet.
Educational Background
Jacqueline Dennington studied at Pepperdine University, where she earned a Master of Business Administration (MBA). Her educational background supports her extensive experience in marketing and business strategy.
Expertise in Marketing Strategies
Dennington possesses specific expertise in both paid and organic search engine marketing (SEM/SEO). She has a proven track record in developing and executing marketing programs focused on return on ad spend (ROAS) across various digital channels. Her approach combines data-driven strategies with creative thinking to achieve measurable results.
Leadership and Team Development
Jacqueline Dennington is known for her ability to build high-achieving marketing teams. She has extensive experience in directing cross-functional teams to develop solutions that support marketing initiatives. Her leadership style emphasizes collaboration and strategic alignment with company objectives.