Camilo Herrera

Sales Director @ Simetrik

About Camilo Herrera

Camilo Herrera is a Sales Director at Simetrik, with extensive experience in sales roles at major companies such as Oracle, IBM, and SAP. He holds degrees in Electrical and Electronics Engineering and Business Administration, and has a proven track record of increasing sales and leading successful teams.

Work at Simetrik

Camilo Herrera currently serves as the Sales Director at Simetrik, a position he has held since 2022. In this role, he is responsible for overseeing sales strategies and leading a team of Account Executives. Prior to his current position, he worked as an Account Executive for Enterprise Accounts at Simetrik from 2019 to 2022. His leadership has contributed to significant sales achievements and team performance.

Previous Experience in Sales

Camilo Herrera has extensive experience in sales across multiple organizations. He worked at Oracle in various roles, including Database Prime Territory Manager for Mexico and OrD Systems Sales Representative for Colombia. His tenure at IBM included positions such as Inside Brand Sales Specialist for Colombia and Peru, and Systems & Technology Group Sales Management Support. His experience spans over a decade in the technology sector.

Education and Expertise

Camilo Herrera holds a Bachelor of Engineering in Electrical and Electronics Engineering from Pontificia Universidad Javeriana, which he completed from 2005 to 2011. He furthered his education with an Executive MBA from INALDE Business School, studying from 2021 to 2023. Additionally, he participated in the Global Immersion Program at Harvard Business School Executive Education in 2022, focusing on Business Administration and Management.

Sales Achievements

During his career, Camilo Herrera has achieved notable sales milestones. He significantly increased the average sales deal size from $34,000 to $120,000 ACV through strategic value-based conversations. He also maintained a zero attrition rate within his sales team and implemented performance metrics to enhance productivity. His efforts contributed to a milestone revenue achievement of $11.5 million.

Leadership and Team Management

Camilo Herrera has demonstrated strong leadership skills throughout his career. He has led and mentored a team of six Account Executives, setting individual targets and monitoring performance to ensure alignment with company goals. His approach includes conducting in-depth market research to align sales strategies with customer needs and overseeing contract negotiations with enterprise clients.

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