Heitor Marson
About Heitor Marson
Heitor Marson is a Senior Key Account Executive with a diverse educational and professional background in finance, engineering, and business development. He co-founded PowerRetail and Build Your Industry, and has experience working with major tech companies in the Latin American market.
Current Role at Simetrik
Heitor Marson currently serves as a Senior Key Account Executive at Simetrik, a position he has held since 2024. In this role, he focuses on managing key client relationships and driving business growth in Brazil. His experience in enterprise sales and strategic account management supports his effectiveness in this position.
Educational Background
Heitor Marson has a diverse educational background. He studied at Centro Universitário Internacional UNINTER, where he pursued a Bachelor of Science in Physics from 2021 to 2025. He also completed a Master of Technology Administration at Universidade Federal de São Carlos, specializing in Sugarcane Industrial Management from 2021 to 2022. His studies include specializations in Corporate Finance, M&A, and Blockchain at various institutions, reflecting a strong foundation in both technical and financial disciplines.
Professional Experience
Heitor Marson has extensive professional experience in sales and business development across various industries. Prior to his current role at Simetrik, he worked at TomTom as Country Sales Manager for Enterprise from 2015 to 2019, and at Oracle in several roles, including Account Executive and ERP & EPM Sales Representative. He also held positions at Gamiphy and Webdox CLM, focusing on business development and enterprise sales. His career includes co-founding PowerRetail and founding Build Your Industry, emphasizing his entrepreneurial spirit.
Mentorship and Involvement in Startups
Heitor Marson actively contributes to the startup ecosystem as a mentor at Newchip Accelerator since 2023. His role involves guiding emerging companies, leveraging his extensive experience in sales and business development. This mentorship aligns with his commitment to fostering innovation and supporting new ventures in the tech industry.
Focus on Green Energy and Digital Finance
Heitor Marson is involved in green energy initiatives, particularly those related to sugarcane, showcasing his commitment to sustainable practices. Additionally, he has expertise in digital finance transformation and FinOps, concentrating on automating financial and operational reconciliation processes. This combination of interests highlights his focus on integrating technology with sustainability.