Simpli.fi
Simpli.fi, headquartered in Fort Worth, TX, offers a wide range of programmatic media and omni-channel advertising solutions, earning top industry accolades including the top spot for Demand-Side Platforms on G2’s 2024 Best Software Awards.
Services
Simpli.fi offers comprehensive programmatic media solutions that cater to a wide range of advertising needs. Their services include Addressable, CTV, Mobile, Video, Display, Native, and Audio advertising. Simpli.fi also provides omni-channel advertising solutions like Social Media Advertising, Google Ads (SEM), and YouTube Advertising. The company's software management solutions streamline workflows from initial planning to final reporting, enabling more efficient campaign management.
Headquarters
Simpli.fi is headquartered at 128 East Exchange Avenue, Suite 700, Fort Worth, TX 76164. This location serves as the central hub for their operations, including the development and management of their programmatic media solutions and advertising services.
Awards and Recognitions
Simpli.fi has been recognized multiple times for its excellence in the programmatic advertising industry. The company was named to the Programmatic Power Players List by AdExchanger and earned the top spot for Demand-Side Platforms on G2’s 2024 Best Software Awards. Additionally, Simpli.fi was a finalist for the Best Attribution Tool Category by Digiday and won the Innovation in Digital Advertising award by Campaigns and Elections.
Programmatic Advertising Solutions
Simpli.fi specializes in programmatic advertising solutions that leverage unstructured data for precise audience targeting. Their Demand-Side Platform (DSP) is designed to enhance campaign performance across various digital channels. The company's Addressable advertising covers over 126 million homes, allowing household-level precision. Simpli.fi also offers Connected TV (CTV) advertising, mobile and in-app ads, short-form video ads, display advertising, native content integration, and audio advertising.
Specialized Campaign Types
Simpli.fi supports a variety of specialized campaign types to meet diverse advertising needs. They offer cross-channel strategies for Political advertising, utilize powerful targeting and storytelling for Direct-to-Consumer (DTC) advertising, and deliver Retail Media advertising to influence consumer behavior within relevant retail networks. These specialized campaigns are designed to maximize engagement and drive results across different sectors.