Anna Rudenko
About Anna Rudenko
Anna Rudenko serves as a Senior Consumer Insights Manager at Simporter, where she enhances diversity and inclusion within her team and promotes cross-cultural collaboration in product development. She has a background in sociology and extensive experience in consumer insights and research, having previously worked at Gradus Research and Insights by Kantar.
Work at Simporter
Anna Rudenko has been employed at Simporter as a Senior Consumer Insights Manager since 2021. In this role, she contributes to the development of AI and SML SaaS platforms by providing domain expertise. Her responsibilities include synthesizing data from various sources to generate comprehensive insights, which are crucial for informed decision-making within the organization.
Previous Experience in Consumer Insights
Before joining Simporter, Anna Rudenko worked at Gradus Research as a Research & Development Consultant for a brief period in 2022. Prior to that, she held the position of Account Business Executive Manager at Insights by Kantar from 2016 to 2021 in Ukraine, where she gained extensive experience in consumer insights and market research.
Education and Expertise
Anna Rudenko earned a Master's degree with honors in Sociology of Communication from Taras Shevchenko National University of Kyiv. Her academic background supports her expertise in consumer insights, enabling her to tailor traditional research methods with NLP models for effective insight mining and to design data analysis strategies for consumer profiling and segmentation.
Diversity and Inclusion Initiatives
In her current role at Simporter, Anna Rudenko has made significant contributions to boosting diversity and inclusion within her team. She has fostered cross-cultural collaboration in product development, emphasizing the importance of diverse perspectives in creating effective consumer insights.