Anna Gnyria 🇺🇦

Product Marketing Manager @ Sinch

About Anna Gnyria 🇺🇦

Anna Gnyria is a Product Marketing Manager at Sinch, where she leads product demand generation programs and develops educational resources for global sales teams. She has a diverse background in marketing, having held various roles at Tobii AB and gained extensive academic qualifications in business and marketing.

Current Role at Sinch

Anna Gnyria serves as the Product Marketing Manager at Sinch, a position she has held since 2020. In this role, she is responsible for creating and implementing product content strategies that enhance the company's market presence. She leads product demand generation programs aimed at increasing market interest and engagement. Additionally, she developed a Sales Enablement Portal that provides global sales teams with essential educational resources and initiatives. Anna also launched a competitive intelligence platform that improves the company's capability to gather and analyze market data.

Previous Experience at Tobii AB

Anna Gnyria has extensive experience at Tobii AB, where she held multiple roles over several years. She began as a Junior Marketing Coordinator from 2014 to 2015, then progressed to Marketing Coordinator from 2016 to 2017. Following this, she served as Product Marketing Manager from 2017 to 2019, and later as Segment Marketing and Communications Manager from 2019 to 2020. Her roles involved various marketing functions, contributing to the company's marketing strategies and initiatives.

Education and Expertise

Anna Gnyria has a strong educational background in business and marketing. She obtained a Master's degree in Business Administration and Management from Harkivs'kij Nacional'nij Universitet im. V.N. Karazina, completing her studies from 2005 to 2010. She furthered her education with a Master of Science in Business and Economics from Karlstads universitet from 2011 to 2013. Additionally, she studied Digital Marketing at Hyper Island, completing an online course in 2017. Anna also participated in various summer courses, including Sustainable Development at Göteborgs universitet and Business Administration/Marketing at Università Carlo Cattaneo.

Marketing Management at Centrum - LTD

Before her tenure at Tobii AB, Anna Gnyria worked as a Marketing Manager at Centrum - LTD in Kharkiv, Ukraine, from 2013 to 2014. In this role, she was responsible for overseeing marketing strategies and initiatives, contributing to the company's growth and market presence during her one-year tenure.

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