Katie Lawrence
About Katie Lawrence
Katie Lawrence serves as the Director of Brand & Communications at Sinch and has held various marketing roles across multiple companies, including CLX Communications and Mblox. She holds a Master's Degree in Consumer Marketing from Bournemouth University and a Bachelor's Degree in Marketing with Business Studies from Canterbury Christ Church University.
Current Role at Sinch
Katie Lawrence serves as the Director of Brand & Communications at Sinch, a position she has held since 2019. In this role, she is responsible for overseeing the company's branding and communication strategies. Her leadership contributes to enhancing Sinch's market presence and ensuring effective communication with stakeholders.
Previous Experience in Marketing
Katie Lawrence has a diverse background in marketing, having held several key positions prior to her current role. She worked as Marketing Director at CLX Communications from 2017 to 2023. Before that, she was the Head of Corporate Marketing at Mblox from 2014 to 2016. Her experience also includes roles as Marketing Executive at Foresters Friendly Society and RAMS, as well as Assistant Brand Manager at Jordans Ryvita Company.
Educational Background
Katie Lawrence holds a Master's Degree in Consumer Marketing from Bournemouth University, which she completed from 2003 to 2004. Additionally, she earned a Bachelor's Degree in Marketing with Business Studies from Canterbury Christ Church University, studying from 2000 to 2003. In 2020, she furthered her education by completing a Mini MBA in Brand Management through the Marketing Week Mini MBA program.
Career Development and Skills
Throughout her career, Katie Lawrence has developed a strong skill set in brand management and corporate marketing. Her roles have involved strategic planning, brand development, and communication management. This expertise has been honed through various positions across different organizations, including her time at CardBoardFish as Marketing Manager and her role as Marketing Co-ordinator at Fitness First UK.