Lily Svetnik
About Lily Svetnik
Lily Svetnik is a Product Owner with extensive experience in developing B2B SaaS products, currently working at Sinch in Spain. She leads Agile teams and specializes in creating solutions that align with user needs while integrating with major CRM platforms.
Work at Sinch
Lily Svetnik currently holds the position of Product Owner at Sinch, where she has been employed since 2023. In this role, she leads globally distributed cross-functional Agile teams to develop solutions that align with the needs of end-users. Prior to her current position, she worked at Sinch SimpleTexting as a Product Owner from 2022 to 2023, where she contributed to product development in a remote setting.
Education and Expertise
Lily Svetnik earned her Master of Science in Management of Innovation and Entrepreneurship from Università degli Studi di Milano, completing her studies from 2019 to 2021. She also holds a Bachelor of Science degree from Ludwig-Maximilians-Universität München. Her educational background supports her specialization in creating transformative B2B SaaS products, particularly in the automation, sales, and marketing sectors.
Background
Before joining Sinch, Lily Svetnik worked at Selling.com as a Product Owner from 2020 to 2022. She also served as a Technical Support Manager at RedTrack.io from 2018 to 2019. Her experience spans various roles in product ownership and technical support, contributing to her comprehensive understanding of product development and user needs.
Achievements
Lily Svetnik has significant experience in integrating products with major Customer Relationship Management (CRM) systems, including Salesforce, Zoho, Microsoft Dynamics, and HubSpot. She excels in formulating product strategies and roadmaps that prioritize user-centricity while considering technical possibilities. Additionally, she fosters a culture of empathy and inclusivity within Agile environments, encouraging continuous innovation among cross-functional teams.